Michigan State Football: 3 keys to better recruiting

2. Give the MSU Dairy Store access to NIL deals

HopCat is great and all with their P.T. Burger (but no Jalen Berger?). But let’s get the actual university involved in the fun. Who doesn’t love the MSU Dairy Store? Mel Tucker already has his own ice cream, so let’s branch out to some of the players, incentivizing recruits to make MSU their choice, then bragging to their friends back home that they have a delicious treat named after them.

Hank Pepper(mint) ice cream, Montorie Bananas Foster Jr., Spencer Brownie, Aaron Crème Brule, a Darius Snow Cone on a hot summer day.

And why stop at ice cream?

Caleb Coley’s Holey Swiss, Khary Crumpled Feta or Khary’s Havarti, Monterey Jack-oby Windmon or Monterey Jackson Morse, Tre Mosley’s three cheese blend, or Harold Joiner III-cheese blend. I can make cheese puns all day.

From the meat lab for our lactose intolerant friends, Alex VanSumeren’s summer sausage and grad-transfer Jarrett Jackson’s Jerky. Not only is it a great way to advertise, but it also gets the players involved in a fundamental foundation of the university.

Once known as the Michigan Agricultural College (M.A.C., like the street), Michigan State is one of the leaders in the advancement of milk and animal agriculture as well as sustainability. These experiences could also provide majors for those recruits and players coming from rural backgrounds.